Packaging Design - Next Level protein bars in vanilla nut, honey and pina colada flavors.
Packaging Design - Single serve pouches were perfect for trade shows to let consumers sample both new and existing flavors.
Packaging Design - Whey protein - 2lb tubs
Project: Packaging Design
Industry: Nutritional supplements
Next Level protein bars in vanilla nut, honey and pina colada flavors.
If you've ever tried whey protein products you know that taste isn't always the best. And, some products even upset the stomach. That is some price to pay for trying to eat healthy. That's why Next Level's #1 goal was taste. They knew if it didn't taste good, users wouldn't drink it. Next Level had several carefully crafted flavors that customers loved including sour apple, mango peach, strawberry banana and craving chocolate.
Next Level Protein was a new player in a crowded market with very established competitors. They needed a packaging design to help their product stand out on the shelf in crowded nutrition stores and gyms.
Bold, full-color images helped convey the product flavors even without words to prospective buyers.
The protein and packaging was produced in Canada, while the bars and their packaging were produced in Egypt making the transmission of accurate files and proofing paramount to a successful finished product.
Packaging Design - Whey protein - 2lb tubs
Packaging Design - Whey protein - single serving pouches.
